White Lion’s teamwork with Rawle Murdy has produced another award winning site: www.ka-bar.com — a leading manufacturer of high quality military, hunting, sporting, all-purpose utility, and outdoor survival knives. Previous engagements with Rawle Murdy include the Cabin Bluff website, as well as plans for mobile versions of some other sites.
Rawle Murdy’s outstanding reputation is backed by several awards from the American Advertising Federation and South Carolina Public Relations Society of America. Their work has been recognized by PRWeek, Communication Arts, the American Marketing Association and the Public Relations Society of America.
As the design and marketing house, Rawle Murdy provided White Lion with the blueprints to build the new site for KA-BAR. The agency leaned on White Lion for its deep bench of programming talent and expertise in building custom, conversion-focused ecommerce. The site features full ecommerce functionality with back-end tools for managing products and content throughout the site.
KA-BAR was a Communication Arts webpick in January. The award is for KA-BAR’s outstanding example of Web design selected on a combination of superior aesthetics, technical expertise, functionality and overall site experience.
Since recently launching the site, KA-BAR has enjoyed their highest sales month on record in November.
White Lion Internet Agency