Personally, I over-thought our original blog approach when we first kicked it off. I was always on the lookout for the one “big idea” for my blog posting as it relates to web design and development.
I am now taking a different tack.
According to Rule #5 of the blogging article, “You need to read constantly to be a good blogger.” Personally, I am close to averaging about 2 hours a day just learning. Counting all of my Bloglines.com feeds, I am at 47 online sources including blog sites and web sites. I follow 7 offline sources (Business Week is my favorite). Listening to Joel Osteen one morning about two years ago, he challenged his listeners to turn their cars and commutes into a “University” and listen to audio CDs and podcasts rather than feeding the mind the bad news most radio broadcasts deliver. I took Joel’s sage advice and now dedicate my 20-30 minute commute to and from work each day into a time to listen and learn. My iPod is loaded with podcasts from design and innovation to web development strategies and tactics.
So what will I be doing different? Thinking from the perspective of a typical client who doesn’t have the time to follow all the trends and events of the web development industry. I will write brief summaries of interesting articles and blogs I discovery in my daily reading. Also, to help engage our client’s thinking about the success of their websites, we will post small and big ideas and concepts that come out of interacting with our clients and our own team.
Steve C. Kahle – Managing Principal – White Lion Internet Agency